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EG Group Launches $50M Rebranding Initiative for Tom Thumb Stores

02/22/2022

WESTBOROUGH, Mass. — Tom Thumb customers will soon be greeted by a new name. EG Group will roll out an initiative to rebrand the 113 convenience stores to Cumberland Farms in May. The $50-million project is expected to take two years and include new locations in Florida and Alabama.

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Cumberland Farms

165 Flanders Road 

Westborough, MA 01915 

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